Speak or read from scripted materials, such as news reports or commercial messages, on radio or television. May announce artist or title of performance, identify station, or interview guests.
<ul><li>Operate control consoles.</li><li>Record commercials for later broadcast.</li><li>Read news flashes to inform audiences of important events.</li><li>Study background information to prepare for programs or interviews.</li><li>Announce musical selections, station breaks, commercials, or public service information, and accept requests from listening audience.</li><li>Identify stations, and introduce or close shows, ad-libbing or using memorized or read scripts.</li><li>Prepare and deliver news, sports, or weather reports, gathering and rewriting material so that it will convey required information and fit specific time slots.</li><li>Select program content, in conjunction with producers and assistants, based on factors such as program specialties, audience tastes, or requests from the public.</li><li>Comment on music and other matters, such as weather or traffic conditions.</li><li>Develop story lines for broadcasts.</li><li>Discuss various topics over the telephone with viewers or listeners.</li><li>Interview show guests about their lives, their work, or topics of current interest.</li><li>Make promotional appearances at public or private events to represent their employers.</li><li>Provide commentary and conduct interviews during sporting events, parades, conventions, or other events.</li><li>Host civic, charitable, or promotional events that are broadcast over television or radio.</li><li>Attend press conferences to gather information for broadcast.</li></ul>